---
title: "Marketing Managers at Blueshoe"
description: "Marketing Managers at Blueshoe"
canonical_url: "https://www.blueshoe.io/roles/marketing-manager/"
---

> Index of every page on this site: [llms.txt](https://www.blueshoe.io/llms.txt)

# Job Description: Marketing Manager

## Mission

Make sure our potential buyers know what Blueshoe is offering and why they should buy it. Steadily increase the amount of high-quality traffic to our website and leads that we can sell to.

## Responsibilities

- You own our organic traffic growth and are responsible for increasing our reach
- You run successful campaigns on various channels
- You report on all marketing activities
- You devise new ideas for increasing traffic

## Functions you contribute to

- Marketing
- Strategy Development

#### Tasks

Website

- Create content ideas for blog posts and landing pages
- Do necessary research (keyword, competitor, path analysis) for advancement of website
- Make sure the Blueshoe websites are compliant with the latest SEO guidelines
- Input and maintain content on the Blueshoe websites
- Advance the technical enhancement of the Blueshoe websites

Campaigns

- Identify relevant advertising campaign channels and strategies
- Create marketing assets (also using external providers if necessary)
- Run, control and report on the campaigns

Reporting

- Identify relevant marketing KPIs
- Report regularly on all identified marketing KPIs
- Provide relevant and actionable insights into the behaviour of our visitors

#### Performance Assessment

- Reach identified Website KPI goals
- Technical and content advancement of Blueshoe website
- Run different campaign ideas

## Sitemap

See the full [sitemap](https://www.blueshoe.io/sitemap.md) for all pages.